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Spoki alternative

Spoki alternative from site to WhatsApp

One AI agent that answers on your site search and product pages, then sells and supports on WhatsApp, email and social.

7-day free trial · Live in under 30 minutes

GDPR & AI Act compliant 5.0 on Shopify 4.8 on G2

Example conversation

The short version

Is Zipchat a good Spoki alternative?

Yes, for ecommerce brands that want the same AI agent on their site and on WhatsApp, with one memory of each customer. Spoki is a WhatsApp platform built for every industry.

  • Pick Zipchat: brands where the sale is decided on the site as much as on WhatsApp
  • The difference: Spoki starts from WhatsApp messaging; Zipchat starts from the agent, then puts it on the site and every channel

Spoki's homepage headline is "Automate your communication with AI" (spoki.com/en, checked October 2026).

One AI agent

Zipchat covers every step of the customer journey

8/8Zipchat

4/8Spoki, plus 3 partial

  1. DiscoversSocial media Zipchat, covered: Comments and DMs Spoki, partial: Click-to-WhatsApp ads
  2. SearchesSite search Zipchat, covered: Answers in search bar Spoki, not found: Not found
  3. EvaluatesProduct page Zipchat, covered: Answers on product page Spoki, partial: Answers in chat
  4. DecidesIn chat Zipchat, covered: Recommends products Spoki, covered: Suggests, shares carts
  5. LeavesCart abandoned Zipchat, covered: Recovers carts on WhatsApp Spoki, covered: WhatsApp cart reminders
  6. Has boughtAfter purchase Zipchat, covered: Orders and after-sales Spoki, partial: Order status
  7. Comes backReturn visit Zipchat, covered: One memory everywhere Spoki, covered: 360° profile claimed
  8. ActsAgent skills Zipchat, covered: Any tool with an API Spoki, covered: APIs, webhooks, MCP

Filled: covered. Half: partial. Empty: not found.

Results

Results, head to head

16.4%+

of AI conversations convert into sales

Under 3%

of conversations go to a human

5.0/5

on the Shopify App Store

AI handles conversations

Zipchat 97%+ of conversations handled by the AI
Spoki Not published

Conversations that convert

Zipchat 16.4%+ of AI conversations convert into sales
Spoki 41% abandoned cart recovery rate, their claim, denominator not published. Not a conversation conversion rate.

Spoki publishes campaign figures. We publish AI conversation averages. Details in Full comparison

What Zipchat adds

Selling on the site, before any WhatsApp message

A search for ns40 gets advice too

The only AI agent trained on real sales conversations held by real sales reps and shop assistants.

Example search

Rain questions answered on the jacket page

A tapped question opens the answer right beside Add to cart.

Example conversation

WhatsApp picks up the website chat question

One agent with one memory of each customer: the context a CRM holds, used live in every conversation.

Example conversation

The agent books an exchange from M to L

It confirms the 30-day window and the stock in L, then books it.*

* With an Agentic Skill connected to your tools.

Example conversation

Side by side

Spoki vs Zipchat: side by side

Zipchat compared with Spoki, short version
Topic Spoki Zipchat
Designed forRetail, education, insurance, healthcareEcommerce brands only
How it is builtWhatsApp platform, AI agents 2025Agent first, ecommerce only
Pricing modelConversation windows, plus feesOne plan, priced by replies
Channels with AIWhatsApp first, email, SMSSite, WhatsApp, email, social
Memory across channels360° profile claimedOne memory per customer
SetupMeta approval up to 10 daysUnder 30 minutes
Every channel

WhatsApp plus the site, social and email, with one agent

Answers care questions on WhatsApp

A washing question after the purchase gets the care label in one reply.

Example conversation

Explains jacket and layer in website chat

The full jacket or the layer alone, with real prices.

Example conversation

Answers rain questions under the ad

One comment gets a public answer, the other a DM with the black version.

Example conversation

Checks a size in a DM

A shopper asks for XS and sees it in stock, with the product card.

Example conversation

Answers exchange questions by email

Trained on real ecommerce support conversations held by real support agents.

Example conversation

Want to see how Zipchat looks on your site?

Enter your website URL and see real conversations with your products.

See it on your site
Price

What the bill is made of

A Spoki bill adds up several lines. A Zipchat bill is one plan, priced by replies.

What the bill is made of, Spoki and Zipchat
On the bill Spoki Zipchat
The planPriced by 24-hour conversation windowsPriced by replies, every channel included
Above the plan25% more per extra window$49 per 250 or 500 extra replies
Channel usageMeta fees, plus credits for channels, AI and voiceEvery channel included in the plan
Faster supportPackages from €49 a monthPriority support from Pro
Pricing

Start at $64 a month, billed annually. Move to a fixed price when you grow.

Billed annually, save 20%

  • Starter

    $64a month

    billed annually

    $80a month

    billed monthly

    • 750 replies a month
    Start free trial
  • ProRecommended

    $240a month

    billed annually

    $300a month

    billed monthly

    • 3,000 replies a month
    Start free trial
  • Scale

    $480a month

    billed annually

    $600a month

    billed monthly

    • 6,000 replies a month
    Start free trial
  • Scale Plus

    $960a month

    billed annually

    $1,200a month

    billed monthly

    • 14,000 replies a month
    Start free trial
  • Unlimited

    from $2,100per month

    Fixed price

    • Unlimited replies
    • Rate locked for 12 months
    • No overage
    Talk to sales

Unlimited team members. 30-day money-back guarantee.

Switch

Switch in four steps

  1. Start the free trial

  2. Connect your ecommerce platform

  3. The AI reads your site

  4. Go live in under 30 minutes

FAQ

Frequently asked questions

Spoki vs Zipchat: which is better for Shopify brands?

For Shopify brands that sell on their site as much as on WhatsApp, Zipchat. Spoki is a WhatsApp platform for every kind of business, priced by conversation windows. Zipchat is one AI agent for ecommerce only, on the site and every channel.

How does Spoki pricing compare with Zipchat?

Spoki prices plans by 24-hour conversation windows. Its pricing page lists Service €39, Marketing €79 and Sales €119 a month billed annually, with 900 conversations (checked October 2026). Meta fees, credits and support packages are separate. Zipchat starts at $64 a month billed annually, priced by replies. See Zipchat pricing.

What are the best Spoki alternatives for Shopify?

Zipchat for one AI agent on the site and every channel. ManyChat builds flows for Instagram and WhatsApp. Tidio and LiveChat offer website chat for every industry. Intercom (Fin) is an AI agent for every industry.

Does Spoki work on Instagram?

The Spoki homepage lists Instagram as "Very soon" (checked October 2026). Zipchat answers Instagram comments and DMs, Facebook comments and Messenger, with the same memory as WhatsApp.

Does Zipchat recover abandoned carts on WhatsApp?

Yes. Zipchat sends one WhatsApp message with the product and a checkout button. Brands see a 13% to 39% purchase rate on recovered carts. Cart recovery runs on Shopify.

How long does it take to switch from Spoki to Zipchat?

Zipchat is live in under 30 minutes. Sign up, link your ecommerce platform, and the AI reads your catalog and site. Your team keeps working in the Zipchat inbox.

Which ecommerce platforms does Zipchat support?

Shopify, WooCommerce, Magento, BigCommerce, PrestaShop, Salesforce Commerce Cloud and Wix. Zipchat reads each brand's catalog from day one.

Is Zipchat free to use?

No. Test Zipchat with the 7-day free trial, then pick a plan from $64 a month billed annually. Team members are unlimited, so you pay no per-seat fees.

Does Zipchat reply in my customers' language?

Yes, automatically. A shopper who writes in French gets French back, with no language setup on your side.

Can my team take over a conversation?

Yes. Your agents take over from the Zipchat inbox in manual reply mode at any time.

Last checked October 2026

Full comparison

Zipchat in one sentence

Zipchat is an AI agent for ecommerce brands: one agent, with one memory of each customer, that sells and supports on every channel.

Full journey table

Zipchat covers 8 of 8 steps. Spoki: 4 covered, 3 partial.

The customer journey, step by step, Zipchat and Spoki
StepZipchatSpoki
Discovers Covered: Answers comments and DMs on social. Partial Click-to-WhatsApp ads and lead acquisition. Instagram is listed as "Very soon" on the homepage (checked October 2026)
Searches Covered: Answers intent in your site search bar. Not found Shopify "Search Products" is a tool of the AI Sales Agent inside the conversation. A site search bar: Not found in Spoki's public docs (checked October 2026)
Evaluates Covered: Answers questions on the product page. Partial Answers product questions from the catalog in conversation. A product-page answer surface: Not found in Spoki's public docs (checked October 2026)
Decides Covered: Recommends products in chat. Covered AI product suggestions, upsell, cart sharing and checkout links on WhatsApp
Leaves Covered: Recovers the cart on WhatsApp. Covered WhatsApp cart reminders, with an abandoned-cart trigger for WooCommerce
Has bought Covered: Tracks orders. Handles returns and exchanges*. Partial Order lookup, status and shipment messages. Returns, refunds and order edits: Not found in Spoki's public docs (checked October 2026)
Comes back Covered: Remembers the customer on every channel. Covered Claims a single 360° profile with order history, browsing intent and past conversations across WhatsApp, voice, email and SMS
Acts Covered: Acts in your tools. Agentic Skills for any tool with an API. Covered REST APIs, webhooks and AI tool connections. Spoki MCP lets external assistants operate Spoki (docs, 29 September 2026)

One agent. One memory. Every channel.

Full channel table

Zipchat covers 6 of 6 steps. Spoki: 3 covered, 2 partial.

The channels, Zipchat and Spoki
ChannelZipchatSpoki
Social Covered: Answers comments and DMs on Instagram and Messenger. Not found Instagram is listed as "Very soon" on the homepage (checked October 2026). Messenger: Not found in Spoki's public docs (checked October 2026)
Website Covered: AI agent in your website chat, search bar and product pages. Partial A WhatsApp button for the site. Native onsite chat, site search and product-page answers: Not found in Spoki's public docs (checked October 2026)
WhatsApp Covered: Chat and cart recovery on WhatsApp. Covered WhatsApp campaigns, AI agents, cart reminders and checkout links
Email Covered: Replies to support email in the same thread. Covered Email listed as a channel, with SMS (one-way and two-way) and voice
Support Covered: Tracks orders, answers after-sales, hands over to your team. Partial Order lookup, status and shipment messages. Returns, refunds and order edits: Not found in Spoki's public docs (checked October 2026)
Memory Covered: One memory per customer on every channel. Covered Claims a single 360° profile with order history, browsing intent and past conversations across WhatsApp, voice, email and SMS

Channels as listed on the pages we read. "Not listed" or "Not found" does not mean Spoki lacks it.

Full results table

What Spoki publishes compared with what Zipchat publishes
Metric What Spoki publishes What Zipchat publishes
AutomationNot published: no AI resolution rate found (checked October 2026)97%+ handled by the AI, under 3% escalate
Sales"For every euro invested in Spoki, businesses generate an average of 23 euros in revenue": attributed revenue, called ROI, their claim16.4%+ of AI conversations convert into sales, on average across channels
Cart recovery"41% abandoned cart recovery rate", denominator not published, their claim13% to 39% purchase rate on WhatsApp
Best case"Increase Sales by +31%" with WhatsApp advertising (homepage), their claimUp to 37.8% in chat, one supplement brand

Every figure here is a vendor's own published claim. Spoki publishes campaign and revenue figures, not an AI resolution rate. A cart recovery rate is not a conversation conversion rate. Each vendor defines resolution differently.

Full side by side table: Spoki and Zipchat

Zipchat compared with Spoki
Topic Spoki WhatsApp-first communication platform and conversational CRM ZipchatBuilt for ecommerce One AI agent
Designed forBusinesses of every kind: retail, education, insurance, healthcare and services. Named customers include Caleffi, Camomilla Italia, Bauzaar, Oltresole, Accademia OMS and UnipegasoEcommerce brands that want one agent for sales and support
How it is builtWhatsApp marketing platform by NextAI Srl, founded in 2021. A multiagent AI system (AI Sales Agent, AI Customer Agent) announced 27 May 2025, with a waiting listAgent first, deployed on every channel, ecommerce only
Pricing modelSubscription by 24-hour conversation windows, plus Meta fees, prepaid credits for channels and AI, and support packagesPer reply, set by the plan, billed monthly or annually. Unlimited at a fixed price
Channels with AIWhatsApp, email, SMS (one-way and two-way) and voice. Instagram listed as "Very soon" on the homepage. Messenger: Not found in Spoki's public docs (checked October 2026)Website chat, AI site search, product-page questions, WhatsApp, email, Instagram and Facebook comments, Instagram DMs, Messenger
VoiceYes, voice AI at €0.030 a minute; an extra line costs €4.99 a monthNot offered
Website chatA WhatsApp button for the site. Native onsite chat: Not found in Spoki's public docs (checked October 2026)Yes, the AI agent in your website chat
AI SearchShopify "Search Products" is a tool of the AI Sales Agent in conversation. Site search bar: Not found in Spoki's public docs (checked October 2026)Yes, in the site search bar
Product page answersAnswers product questions from the catalog in chat. Product-page answer surface: Not found in Spoki's public docs (checked October 2026)Yes, PDP Questions where you install it
WhatsApp cart recoveryYes: WhatsApp cart reminders, with an abandoned-cart trigger for WooCommerceYes, 13% to 39% purchase rate
Memory across channelsClaims a single 360° profile with order history, browsing intent and past conversations across WhatsApp, voice, email and SMSYes, one memory per customer
After the purchaseOrder lookup, status and shipment messages. Returns, refunds and order edits: Not found in Spoki's public docs (checked October 2026)Order status and tracking built in on Shopify; returns and exchanges with an Agentic Skill
Custom actionsREST APIs, webhooks and AI tool connections. Spoki MCP lets external assistants operate SpokiAgentic Skills: connect any software with an API and the agent can act in it. Zipchat MCP in every plan
Ecommerce platformsShopify, WooCommerce, PrestaShop (AI tools), Magento and BigCommerce listed. Salesforce Commerce Cloud: Not found in Spoki's public docs (checked October 2026)Shopify, WooCommerce, Magento, BigCommerce, PrestaShop, Salesforce Commerce Cloud, Wix
HelpdesksZendesk and Intercom listed. Gorgias and Freshdesk: Not found in Spoki's public docs (checked October 2026)Works inside Zendesk, Gorgias, Intercom, Freshdesk and Salesforce
TeamUnlimited operatorsUnlimited team members on every plan
SetupMeta approval "can take up to 10 days, although on average you have immediate activation" (pricing FAQ). Needs business verification, Meta Business Manager and a phone numberLive in under 30 minutes

"Not found in public docs (checked October 2026)" means the sources we read do not say. It does not mean Spoki lacks it.

Spoki ratings as listed

Spoki ratings on review sites, checked 12 October 2026
Site Rating Reviews
Trustpilot3.6/5166
Capterra4.4/545
G24.8/54
Shopify App StoreListing not verified (checked October 2026)

Ratings as each site showed them on 12 October 2026.

Price assumptions and notes

  • Spoki pricing page: Service €39, Marketing €79 and Sales €119 a month billed annually, with 900 conversations. Without the annual discount: €49, €99 and €149.
  • Spoki defines a window: "A conversation lasts 24 hours from the first message and includes unlimited messages."
  • Above the plan: "Exceeding the plan limit triggers a 25% surcharge", up to 3 times the limit.
  • Spoki lists "WhatsApp costs billed by Meta". Its credits are a "Prepaid balance that pays for channels, AI and the phone number". Voice costs €0.030 a minute.
  • Spoki support packages: Basic at €0, up to 3 tickets a month. Standard from €49 a month (10 tickets, 6-hour response). Advanced from €199, Premium from €999.
  • Price conflicts: the same pricing page's FAQ says Service "from €19/month", Marketing "from €39/month" and Sales "from €55/month". The Italian homepage says Marketing from €49 a month.
  • Meta fee statements conflict on Spoki's pages: one says "Meta rate plus a transparent margin", another says "without any additional fees".
  • Zipchat: Starter $80, Pro $300, Scale $600 and Scale Plus $1,200 a month, 20% less billed annually. Extra replies cost $49 per 250, or $49 per 500 on Scale Plus.
  • Priority support is included on Pro, Scale and Scale Plus. Spoki conversation windows do not convert into AI replies, so this page shows no price ladder.
  • Prices checked October 2026.

How the positioning map was drawn

Horizontal axis: Every business to Ecommerce only. Vertical axis: Messaging first to Whole journey. Spoki's pages name retail, education, insurance, healthcare and services; Zipchat serves ecommerce only. Spoki sits near the left because online retail is one of many segments. The vertical position follows the journey table: steps covered, with partial steps counted as half.

Zipchat plans compared

The five Zipchat plans compared
Plan Price a month Billed annually Replies a month Extra replies
Starter$80$64 a month750$49 per 250
Pro$300$240 a month3,000$49 per 250
Scale$600$480 a month6,000$49 per 250
Scale Plus$1,200$960 a month14,000$49 per 500
Unlimitedfrom $2,100Fixed price, rate locked for 12 monthsUnlimitedNo overage

Every plan includes all channels, all languages and unlimited team members, with a 30-day money-back guarantee. Annual billing saves 20%. See Zipchat pricing.

Footnotes and notes

  • * Tracking orders is built in on Shopify. Returns, exchanges and order edits need an Agentic Skill connected to your tools.
  • Spoki answers product questions from the catalog in chat. A product-page answer surface: Not found in Spoki's public docs (checked October 2026).
  • Spoki lists Shopify "Search Products" as a tool of its AI Sales Agent, inside the conversation.
  • Spoki claims a single 360° profile across WhatsApp, voice, email and SMS.
  • Spoki lists REST APIs, webhooks, AI tool connections and Spoki MCP.
  • See also AI product questions, agentic AI search, WhatsApp AI for ecommerce and Agentic Skills.

What is the best Spoki alternative for ecommerce?

For Shopify brands that want one AI agent on their site and on WhatsApp, the best Spoki alternative is Zipchat. ManyChat, Tidio, LiveChat and Intercom (Fin) follow, with one neutral line each.

  1. Zipchat

    One AI agent for sales and support on every channel, built only for ecommerce.

    Best for: Shopify brands that sell on their site as much as on WhatsApp

  2. ManyChat

    Flow builder for Instagram, Messenger and WhatsApp, with AI replies on Instagram.

  3. Tidio

    Live chat, rule-based Flows and the Lyro AI agent for every kind of business.

  4. LiveChat

    Live chat software for every industry, billed by seat.

  5. Intercom (Fin)

    One AI agent for sales, service and ecommerce, in every industry.

Sources

Vendor pricing and docs, checked October 2026. Each link opens the vendor's own page in a new tab.