Answer the question that's costing you the sale

AI product questions are clickable questions Zipchat shows on your product pages, where you install the block. Each page shows 2 to 6 of them: AI-generated from that page's content, or a static list you write. A shopper taps one, or types in the optional "Ask me anything" field, and the website chat opens with the answer. No code, and no app for the shopper to learn. It is the same AI agent that works in your search bar, your website chat, and your messaging channels, so each shopper keeps one conversation.

No. In AI-generated mode, Zipchat reads each product page and writes questions that the page's own content answers, so a hiking boot gets sizing questions and a laptop gets spec questions. It can add up to two neutral questions about your store policies. If a page has few facts, it shows fewer questions instead of inventing them. Questions are stored per page and refreshed every 7 days, so they stay current as your content changes. If you want full control of the wording, switch to static mode and set your own list.

The website chat opens with that question already sent, and the AI answers from the product page, your knowledge base, and the tools you have turned on. Answers aim for the next step toward the order: the right size, a matching product, or, on Shopify, adding the product to the cart from the chat. From there it is a full Zipchat conversation, and the same agent can use Agentic Skills, such as checking an order. The answer is written when the shopper asks; the questions are not pre-approved FAQ answers.

Yes. A tap opens your website chat, so the chat widget must be live on your store for the questions to work end to end. Product questions and the chat are set up as separate channels: turning one on does not turn on the other.

Yes. Shopify stores add a Theme App Block to the product template of their live theme. Every other platform adds one HTML tag to the product page template, where the questions should appear. Setup is the same from there: pick a mode, style the questions, go live. AI-generated questions need a product page Zipchat can read; static questions do not.

AI-generated questions are stored per page and reused, not written on every visit. A page without fresh questions generates them on its first visit, and the block waits for them, so that first shopper can see a short delay before the questions appear. The questions block is set up separately from the main chat widget, under Channels in your dashboard.

Yes. Show 2 to 6 questions per page, on mobile, desktop, or both. You can style the section title and the question pills, including colors, border radius, font size, and weight, or go further with custom CSS.

Static mode is fully localizable: the section title, the field placeholder and the static questions can change per language, so you control the exact wording for every market you sell in. AI-generated questions are created from each product page's own content, in the language of that page.

In AI-generated mode, Zipchat only writes questions the page can answer. If it cannot read a page, or the page has too little content, it shows fewer questions or none, rather than inventing facts. Static questions and the "Ask me anything" field still work, and adding detail to the page gives the AI more to work with.

No. The questions are added to the page with JavaScript and do not create FAQ schema, so they do not earn rich results in search. For FAQ content that search engines read, publish it in your product page template.

Partly. New conversations that start from the questions block are counted as product questions in Zipchat Analytics. Tapped questions and questions typed in the "Ask me anything" field are counted together, not as separate metrics. A shopper who already had a chat open continues that conversation, which keeps its original channel.

It is a good fit when most of your traffic lands on product pages, from ads, search, or social; when the same pre-sale questions repeat, such as sizing, materials, compatibility, and shipping; when your catalog is spec-heavy and shoppers compare before they buy; and when you want the chat working on the highest-intent page, not waiting in the corner. It is not the right fit if your traffic mostly lands on content or campaign pages, or if you sell one product and the page already answers every doubt.

AI product questions are included in every Zipchat plan, from $64/month, billed annually. Every plan comes with a 7-day free trial and is covered by a 30-day money-back guarantee. More shopper questions mean more AI replies, which can move a store to a higher plan.

Yes, on plans that include branding removal. The badge setting lives with the rest of the questions widget configuration in your dashboard, under Channels.