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Gorgias alternative

Gorgias alternative built to sell

One AI agent that answers, sells and supports on every channel, with one memory of each customer.

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GDPR & AI Act compliant 5.0 on Shopify 4.8 on G2

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The short version

Is Zipchat a good Gorgias alternative?

Yes, for ecommerce brands that want one AI agent for sales and support. Zipchat sells before the purchase, supports after it and keeps one memory per customer.

  • Pick Zipchat: one agent that sells and supports everywhere
  • The difference: Gorgias adds AI to a helpdesk, Zipchat starts with the agent

Gorgias adds an AI Agent to a ticket helpdesk.

One AI agent

Zipchat covers every step of the customer journey

8/8Zipchat

5/8Gorgias, plus 1 partial

  1. DiscoversSocial media Zipchat, covered: Comments and DMs Gorgias, covered: DMs only
  2. SearchesSite search Zipchat, covered: Answers in search bar Gorgias, partial: Chat after search
  3. EvaluatesProduct page Zipchat, covered: Answers on product page Gorgias, covered: AI FAQs
  4. DecidesIn chat Zipchat, covered: Recommends products Gorgias, covered: Chat assistant
  5. LeavesCart abandoned Zipchat, covered: Recovers carts on WhatsApp Gorgias, not found: Not found
  6. Has boughtAfter purchase Zipchat, covered: Orders and after-sales Gorgias, covered: Orders, returns
  7. Comes backReturn visit Zipchat, covered: One memory everywhere Gorgias, not found: Not found
  8. ActsAgent skills Zipchat, covered: Any tool with an API Gorgias, covered: Native actions

Filled: covered. Half: partial. Empty: not found.

Results

Results, head to head

16.4%+

of AI conversations convert into sales

Under 3%

of conversations go to a human

5.0/5

on the Shopify App Store

AI handles conversations

Zipchat 97%+ of conversations handled by the AI
Gorgias 60% of email and chat conversations ("Automate 60%"), their claim

Conversations that convert

Zipchat 16.4%+ of AI conversations convert into sales
Gorgias 14% of Shopping Assistant conversations end in an order, 3-day window, their claim

Competitor figures are their own claims, in their own units. Details in Full comparison

What Zipchat adds

Four ways Zipchat sells before and after the purchase

Answers on the product page

Shoppers tap a question and get the answer where they decide.

Example conversation

The search bar answers intent

Results come with an AI answer from your live catalog.

Example search

One agent, one memory, every channel

WhatsApp knows what the shopper asked in website chat.

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The agent acts in your tools

Connect any software with an API and the agent acts in it.*

Explore Agentic Skills

* With an Agentic Skill connected to your tools.

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Side by side

Gorgias vs Zipchat: side by side

Zipchat compared with Gorgias, short version
Topic Gorgias Zipchat
Designed forTicket queuesEcommerce brands
How it is builtHelpdesk, AI addedAgent first
Pricing modelTickets + $0.90 per resolutionOne plan price
Channels with AIEmail, chat, social, WhatsApp betaChat, WhatsApp, social, email
Memory across channelsNot foundOne per customer
Setup60 days on averageUnder 30 minutes
Every channel

One agent on every channel, with one memory

Answers comments on your ads

Replies in public or in a DM, on every post and ad.

Example conversation

Answers every DM

Order questions and product advice, in the app shoppers use.

Example conversation

Advises in your website chat

Product advice with your real products and prices.

Example conversation

Recovers carts on WhatsApp

One message with the product and a checkout button.

Example conversation

Answers email in the same thread

Order status and policy questions, answered in the thread.

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Price

Gorgias pricing compared with Zipchat

Same volume, public prices. Every AI conversation counts as one automated resolution.

Monthly cost at 1,000, 3,000 and 5,000 AI conversations, Gorgias and Zipchat
AI conversations a month Gorgias Zipchat Zipchat costs less by
1,000 $960 $300Pro 69%
3,000 $2,760 $894Scale + 1,500 extra replies 68%
5,000 $4,560 $1,200Scale Plus 74%
More than that Grows with every resolution Unlimited, fixed price from $2,100/month
Pricing

Start at $64 a month, billed annually. Move to a fixed price when you grow.

Billed annually, save 20%

  • Starter

    $64a month

    billed annually

    $80a month

    billed monthly

    • 750 replies a month
    Start free trial

  • ProRecommended

    $240a month

    billed annually

    $300a month

    billed monthly

    • 3,000 replies a month
    Start free trial

  • Scale

    $480a month

    billed annually

    $600a month

    billed monthly

    • 6,000 replies a month
    Start free trial

  • Scale Plus

    $960a month

    billed annually

    $1,200a month

    billed monthly

    • 14,000 replies a month
    Start free trial

  • Unlimited

    from $2,100per month

    Fixed price

    • Unlimited replies
    • Rate locked for 12 months
    • No overage
    Talk to sales

Unlimited team members. 30-day money-back guarantee.

Works with your helpdesk

Already on Gorgias? Zipchat works inside it.

Your team keeps the tool it knows, with Zipchat's AI inside.

Zipchat first, your helpdesk second

Zipchat answers and sells, then escalates to your Gorgias team when a human is needed.

Zipchat inside your helpdesk

Zipchat joins Gorgias as a team member and works tickets there, handing over to a human when needed.

Book a demo

Set up with a custom Agentic Skill connected to Gorgias.

Switch

Switch in four steps

  1. Start the free trial

  2. Connect your ecommerce platform

  3. The AI reads your site

  4. Go live in 30 minutes

FAQ

Frequently asked questions

Gorgias vs Zipchat: which is better for Shopify brands?

It depends on the job. Gorgias is a ticket helpdesk with an AI Agent, built for teams that work a queue. Zipchat is one AI agent that sells and supports on every channel, with one memory per customer.

Does Gorgias charge for AI resolutions?

Yes. Gorgias bills its helpdesk by tickets and charges $0.90 for each automated interaction on most plans, $1.00 on Starter. Overage on Support plus Shopping Assistant is $1.50 per interaction, according to Gorgias. Zipchat prices per reply, set by the plan.

What does Gorgias pricing cost compared with Zipchat?

At 1,000 AI conversations a month, Gorgias Basic with AI resolutions costs $960 and Zipchat Pro costs $300. At 3,000 it is $2,760 against $894. At 5,000 it is $4,560 against $1,200. See Zipchat pricing for every plan.

What are the best Gorgias alternatives for Shopify?

Zipchat for one AI agent that sells and supports, Richpanel for an AI-native helpdesk, Tidio for small teams, and Zendesk, Intercom (Fin) and Freshdesk for multi-industry support.

What is the difference between the Gorgias AI Agent and Zipchat?

Gorgias added an AI Agent to a ticket helpdesk, so the AI follows its tickets, channels and meter. Zipchat started as the agent: it has tools and access, and it works in your search bar, on product pages, in chat and on WhatsApp. One memory follows each customer.

Can Zipchat replace the Gorgias helpdesk?

Partly. Zipchat handles 97%+ of conversations with the AI, and your team takes over any conversation from the Zipchat inbox. You can also run Zipchat in front of Gorgias with an Agentic Skill, so your team keeps Gorgias for escalations.

Does Zipchat handle returns like Gorgias?

Yes, with an Agentic Skill. Gorgias handles returns natively in its helpdesk. Zipchat connects to your returns platform through an Agentic Skill, then checks eligibility and creates the return in the conversation.

Does Gorgias have WhatsApp cart recovery?

Not found in Gorgias's public docs. The docs describe AI Agent on WhatsApp as an open beta that answers messages shoppers start. They list partner apps, such as Dondy, that recover abandoned carts on WhatsApp. Zipchat recovers carts on WhatsApp itself on Shopify, with a 13% to 39% purchase rate.

Is Zipchat free to use?

No. Zipchat has a 7-day free trial. Plans start from $64 a month with annual billing, or $80 billed monthly, with a 30-day money-back guarantee.

How long does it take to switch from Gorgias to Zipchat?

Zipchat is live in under 30 minutes. Sign up, connect your ecommerce platform, and the AI reads your catalog and site. Gorgias states an average launch time of 60 days, even for setups with several online stores.

Which platforms does Zipchat support?

Shopify, WooCommerce and Magento. Automated cart recovery and the standard order lookup are Shopify features. On other platforms, an Agentic Skill connects order data from your ecommerce platform's API.

Does Zipchat reply in my customers' language?

Yes. The agent replies in the customer's language automatically, with no setup.

Can my team review or take over the AI's replies?

Yes. Your team takes over any conversation from the Zipchat inbox. With Draft Mode, the AI writes each reply and your team approves it before it is sent.

Last checked October 2026

Full comparison

Zipchat in one sentence

Zipchat is an AI agent for ecommerce brands: one agent, with one memory of each customer, that sells and supports on every channel.

Full journey table

Zipchat covers 8 of 8 steps. Gorgias: 5 covered, 1 partial.

The customer journey, step by step, Zipchat and Gorgias
StepZipchatGorgias
Discovers Covered: Answers comments and DMs on social. Covered Instagram and Messenger DMs
Searches Covered: Answers intent in your site search bar. Partial Search assist opens a chat after a search
Evaluates Covered: Answers questions on the product page. Covered AI FAQs on product pages
Decides Covered: Recommends products in chat. Covered Chat and Shopping Assistant
Leaves Covered: Recovers the cart on WhatsApp. Not found in Gorgias's public docs (checked October 2026). Partner apps list it.
Has bought Covered: Tracks orders. Handles returns and exchanges*. Covered Order actions, returns, subscriptions
Comes back Covered: Remembers the customer on every channel. Not found in Gorgias's public docs (checked October 2026)
Acts Covered: Acts in your tools. Agentic Skills for any tool with an API. Covered Native: returns, subscriptions, order actions

One agent. One memory. Every channel.

Full channel table

Zipchat covers 6 of 6 steps. Gorgias: 4 covered, 1 partial.

The channels, Zipchat and Gorgias
ChannelZipchatGorgias
Social Covered: Answers comments and DMs on Instagram and Messenger. Covered Instagram and Messenger DMs
Website Covered: AI agent in your website chat, search bar and product pages. Covered Live chat
WhatsApp Covered: Chat and cart recovery on WhatsApp. Partial AI Agent on WhatsApp is an open beta that answers messages shoppers start
Email Covered: Replies to support email in the same thread. Covered Email
Support Covered: Tracks orders, answers after-sales, hands over to your team. Covered Order actions, returns, subscriptions
Memory Covered: One memory per customer on every channel. Not found in Gorgias's public docs (checked October 2026)

Channels as listed on the pages we read. "Not listed" or "Not found" does not mean Gorgias lacks it.

Full results table

What Gorgias publishes compared with what Zipchat publishes
Metric What Gorgias publishes What Zipchat publishes
AutomationClaims "Automate 60%" of email and chat conversations97%+ handled by the AI, under 3% escalate
SalesShopping Assistant: about 14% of conversations end in an order (3-day window)16.4%+ of AI conversations convert into sales, on average across channels
Best caseNot publishedUp to 37.8% in chat, one supplement brand
WhatsApp cart recoveryNot found in Gorgias's public docs (checked October 2026). Partner apps list it.13% to 39% purchase rate

The 60% is Gorgias's own claim ("Automate 60%"). Every figure here is a vendor's own published claim. Each vendor defines resolution differently.

Full side by side table: Gorgias and Zipchat

Zipchat compared with Gorgias
Topic Gorgias Helpdesk with an AI Agent ZipchatBuilt for ecommerce One AI agent
Designed forTeams working a ticket queueEcommerce brands that want one agent for sales and support
How it is builtHelpdesk first, AI added on topAgent first, deployed on every channel
Pricing modelTickets, plus $0.90 to $1.00 per AI resolutionPer reply, set by the plan. Unlimited at a fixed price
Channels with AIEmail, chat, SMS, Instagram, Messenger, WhatsApp (open beta)Website chat, WhatsApp, Instagram, Messenger, email
PDP questionsYes, AI FAQs on product pagesYes, where you install it
AI SearchSearch assist opens a chat after a search. AI answers in the search bar: not found in public docs (checked October 2026)Yes, in the site search bar
WhatsApp cart recoveryNot found in public docs (checked October 2026). Partner apps list it.Yes, 13% to 39% purchase rate
Shared memory across channelsNot found in public docs (checked October 2026)Yes, one memory per customer
Custom actionsNative: returns, subscriptions, order actionsAgentic Skills for any tool with an API
SetupStates an average launch of 60 daysLive in under 30 minutes
Shopify App Store rating4.3/55.0/5

"Not found in public docs (checked October 2026)" means the sources we read do not say. It does not mean Gorgias lacks it.

Price assumptions and notes

  • In every row, each AI conversation is counted as one automated resolution.
  • Gorgias: Basic plan at $60 a month plus $0.90 for each AI resolution. Every AI conversation counts as resolved.
  • Zipchat: about 2.5 replies per conversation, monthly billing, unlimited team members, extra replies at $49 per 250 on Starter, Pro and Scale.
  • Prices checked October 2026.

How the positioning map was drawn

Horizontal axis: Helpdesk first to Agent first. Vertical axis: Support only to Sells and supports. Zipchat's own positioning. Gorgias is a ticket helpdesk with an AI Agent added, and its Shopping Assistant covers part of the sale.

Zipchat plans compared

The five Zipchat plans compared
Plan Price a month Billed annually Replies a month Extra replies
Starter$80$64 a month750$49 per 250
Pro$300$240 a month3,000$49 per 250
Scale$600$480 a month6,000$49 per 250
Scale Plus$1,200$960 a month14,000$49 per 500
Unlimitedfrom $2,100Fixed price, rate locked for 12 monthsUnlimitedNo overage

Every plan includes all channels, all languages and unlimited team members, with a 30-day money-back guarantee. Annual billing saves 20%. See Zipchat pricing.

Footnotes and notes

What is the best Gorgias alternative for ecommerce?

For Shopify brands that want one AI agent for sales and support, the best Gorgias alternative is Zipchat. Richpanel, Tidio, Intercom (Fin), Zendesk and Freshdesk follow, with one neutral line each.

  1. Zipchat

    One AI agent for sales and support on every channel, built only for ecommerce.

    Best for: Shopify brands that want one agent from search to repeat order

  2. Richpanel

    AI-native helpdesk built around autonomous support agents.

  3. Tidio

    Live chat and Flows for every kind of business, with the Lyro AI agent.

  4. Intercom (Fin)

    One AI agent for sales, service and ecommerce, in every industry.

  5. Zendesk

    Helpdesk for every industry, with commerce agents launched in September 2026.

  6. Freshdesk

    Customer service and IT help desk for every industry, with AI sold in session packs.

Sources

Vendor pricing and docs, checked October 2026. Each link opens the vendor's own page in a new tab.

Results

Side by side