About Zipchat

Built by founders who have been in the trenches.

Most businesses lose sales because they cannot answer a customer's question at the right moment. Zipchat exists to fix that: AI that knows your products, your codebase, and your customers, and acts on that knowledge 24/7.

Zipchat by the numbers
<3% Escalated to humans
Unlimited Integrations
2,000+ Companies using Zipchat
Trusted by merchants worldwide
Ak Informatica
B-exit
Bau
Caleffi
Campark
CFS
Eprice
Hike
Jackery
lesac
Liforme
Lilly
Nuvio
Police
Shelly
Supermedia
Tropicfeel
Ak Informatica
B-exit
Bau
Caleffi
Campark
CFS
Eprice
Hike
Jackery
lesac
Liforme
Lilly
Nuvio
Police
Shelly
Supermedia
Tropicfeel
Our story

They built for commerce before building Zipchat.

Three founders. Three companies. One pattern they kept seeing: the merchants who answered questions faster won.

$1B in GMV

Ruslan built CheckoutX, which processed close to $1B in ecommerce GMV per year. He watched customers who got fast, accurate answers convert at rates that outperformed everything else.

Sequoia-backed growth

Luca and Carlo built Udroppy, backed by Sequoia Capital and Jason Calacanis. The merchants growing fastest were not running better ads. They were answering questions faster and more personally than their competitors.

Built what they couldn't find

No tool combined sales intelligence, support automation, and customer engagement in one AI layer. So the three of them founded Zipchat to build it.

"The merchants growing fastest were not running better ads. They were answering questions faster." Luca Borreani, Co-Founder & CMO

The problem they kept seeing

  • Customers who couldn't get a fast answer during a shopping session left without buying
  • Support teams couldn't scale to match customer volume without growing headcount
  • Sales intelligence, support automation, and engagement lived in three separate tools
  • No single platform could respond in any language, on any channel, from one knowledge source

What Zipchat is

  • An AI platform that knows your business as well as your best employee
  • Responds in any language, 24/7, across every channel your customers use
  • Connects directly to your product catalog, codebase, and knowledge base
  • Converts browsers into buyers while deflecting support tickets automatically
The founders

Meet the founders

Three founders who built companies processing billions in commerce before building Zipchat.

Ruslan Leteyski, Co-Founder and CEO of Zipchat Ruslan Leteyski

Co-Founder & CEO

Ruslan is recognized by Forbes as one of Bulgaria's top entrepreneurs under 30. He founded CheckoutX, which processed close to $1B in GMV annually, then built and exited Vanga AI. He brings deep ecommerce infrastructure experience to Zipchat's product and growth.

LinkedIn
Luca Borreani, Co-Founder and CMO of Zipchat Luca Borreani

Co-Founder & CMO

Luca is a growth marketer and entrepreneur focused on conversion and agentic commerce. He co-founded Udroppy, which raised investment from Sequoia Capital and Jason Calacanis. He leads marketing at Zipchat and speaks regularly on AI and ecommerce at industry podcasts.

LinkedIn
Carlo Bellati, Co-Founder and CTO of Zipchat Carlo Bellati

Co-Founder & CTO

Carlo spent years in enterprise software at Oracle and Salesforce before co-founding Zipchat. He also co-founded Udroppy alongside Luca, backed by Sequoia Capital and Jason Calacanis. He leads the sales and customer success teams at Zipchat.

LinkedIn
The team

18 people building the AI layer for commerce.

Zipchat is a team of 18 people spread across engineering, marketing, customer success, and sales. Six engineers build and maintain the platform. Four marketers grow it. Three customer success specialists ensure merchants succeed. The rest of the team helps businesses find the right fit and get started.

  1. 6

    Engineering

    Build and maintain the platform, AI infrastructure, and integrations.

  2. 4

    Marketing

    Grow Zipchat's reach across ecommerce and SaaS audiences worldwide.

  3. 3

    Customer success

    Ensure every merchant succeeds with onboarding, training, and ongoing guidance.

  4. 5

    Sales

    Help businesses find the right fit and get live in the shortest time possible.

Advisor

Michael Monin

Advisor, Founder of Ever AI

  • Michael is the founder of Ever AI and an advisor to Zipchat.
  • He brings deep expertise in AI product development and enterprise AI deployment to the founding team.
LinkedIn
Built on trusted platforms

Certified by Shopify. Rated 4.8/5 by merchants.

4.8/5 Shopify App Store
95+ Languages supported
40+ Countries served
Built for Shopify certified
Meets Shopify's highest quality and security standards
GDPR compliant. Data encrypted in transit and at rest.
As heard on

Zipchat as heard on:

Ecommerce Coffee Break

Podcast on ecommerce strategy, growth, and AI-powered selling.

Listen

Keep Optimising

WhatsApp marketing, agentic commerce, and conversion strategy.

Listen

Marketing Misfits

Why landing pages are failing in 2025 and what to do instead.

Listen

AI Growth Marketer Podcast

AI tools, agentic commerce, and growth strategies for modern marketers.

Listen
Explore Zipchat

Learn more about Zipchat

Ecommerce

How Zipchat works for ecommerce stores: catalog sync, cart recovery, WhatsApp, and omnichannel support.

How it works for ecommerce

SaaS

How Zipchat works for SaaS companies: codebase search, docs-connected support, and developer Q&A.

How it works for SaaS

AI platform

The AI infrastructure behind Zipchat: RAG retrieval, agentic actions, and multi-channel deployment.

Explore the AI platform

Customer stories

See how merchants and SaaS companies use Zipchat to convert more customers and deflect support tickets.

Read customer stories

Capabilities

The full list of what Zipchat can do: sales triggers, cart recovery, multilingual support, and more.

See all capabilities

Use cases

Browse Zipchat use cases by goal: increase sales, automate support, gather customer insights, and more.

Browse use cases

Contact and legal

How can I contact Zipchat support?

Zipchat is headquartered in Tallinn, Estonia. For support, reach us at support@zipchat.ai. Our team responds within one business day.

Where can I read your privacy policy and terms?

Read our privacy policy and terms of service. Zipchat is GDPR compliant and certified under the EU-U.S., UK, and Swiss-U.S. Data Privacy Frameworks.

Is Zipchat available on Shopify?

Yes. Zipchat is available on the Shopify App Store with a 4.7/5 rating. It is Built for Shopify certified, meaning it meets Shopify's highest quality and security standards.