$1B in GMV
Ruslan built CheckoutX, which processed close to $1B in ecommerce GMV per year. He watched customers who got fast, accurate answers convert at rates that outperformed everything else.
Use Cases
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See all capabilitiesMost businesses lose sales because they cannot answer a customer's question at the right moment. Zipchat exists to fix that: AI that knows your products, your codebase, and your customers, and acts on that knowledge 24/7.
Three founders. Three companies. One pattern they kept seeing: the merchants who answered questions faster won.
$1B in GMV
Ruslan built CheckoutX, which processed close to $1B in ecommerce GMV per year. He watched customers who got fast, accurate answers convert at rates that outperformed everything else.
Sequoia-backed growth
Luca and Carlo built Udroppy, backed by Sequoia Capital and Jason Calacanis. The merchants growing fastest were not running better ads. They were answering questions faster and more personally than their competitors.
Built what they couldn't find
No tool combined sales intelligence, support automation, and customer engagement in one AI layer. So the three of them founded Zipchat to build it.
"The merchants growing fastest were not running better ads. They were answering questions faster." Luca Borreani, Co-Founder & CMO
Three founders who built companies processing billions in commerce before building Zipchat.
Ruslan Leteyski Co-Founder & CEO
Ruslan is recognized by Forbes as one of Bulgaria's top entrepreneurs under 30. He founded CheckoutX, which processed close to $1B in GMV annually, then built and exited Vanga AI. He brings deep ecommerce infrastructure experience to Zipchat's product and growth.
LinkedIn
Luca Borreani Co-Founder & CMO
Luca is a growth marketer and entrepreneur focused on conversion and agentic commerce. He co-founded Udroppy, which raised investment from Sequoia Capital and Jason Calacanis. He leads marketing at Zipchat and speaks regularly on AI and ecommerce at industry podcasts.
LinkedIn
Carlo Bellati Co-Founder & CTO
Carlo spent years in enterprise software at Oracle and Salesforce before co-founding Zipchat. He also co-founded Udroppy alongside Luca, backed by Sequoia Capital and Jason Calacanis. He leads the sales and customer success teams at Zipchat.
LinkedInZipchat is a team of 18 people spread across engineering, marketing, customer success, and sales. Six engineers build and maintain the platform. Four marketers grow it. Three customer success specialists ensure merchants succeed. The rest of the team helps businesses find the right fit and get started.
Build and maintain the platform, AI infrastructure, and integrations.
Grow Zipchat's reach across ecommerce and SaaS audiences worldwide.
Ensure every merchant succeeds with onboarding, training, and ongoing guidance.
Help businesses find the right fit and get live in the shortest time possible.
Advisor, Founder of Ever AI
Podcast on ecommerce strategy, growth, and AI-powered selling.
ListenWhatsApp marketing, agentic commerce, and conversion strategy.
ListenWhy landing pages are failing in 2025 and what to do instead.
ListenAI tools, agentic commerce, and growth strategies for modern marketers.
ListenHow Zipchat works for ecommerce stores: catalog sync, cart recovery, WhatsApp, and omnichannel support.
How it works for ecommerceHow Zipchat works for SaaS companies: codebase search, docs-connected support, and developer Q&A.
How it works for SaaSThe AI infrastructure behind Zipchat: RAG retrieval, agentic actions, and multi-channel deployment.
Explore the AI platformSee how merchants and SaaS companies use Zipchat to convert more customers and deflect support tickets.
Read customer storiesThe full list of what Zipchat can do: sales triggers, cart recovery, multilingual support, and more.
See all capabilitiesBrowse Zipchat use cases by goal: increase sales, automate support, gather customer insights, and more.
Browse use casesZipchat is headquartered in Tallinn, Estonia. For support, reach us at support@zipchat.ai. Our team responds within one business day.
Read our privacy policy and terms of service. Zipchat is GDPR compliant and certified under the EU-U.S., UK, and Swiss-U.S. Data Privacy Frameworks.
Yes. Zipchat is available on the Shopify App Store with a 4.7/5 rating. It is Built for Shopify certified, meaning it meets Shopify's highest quality and security standards.